Cape Cod Healthcare

Pierce-Coté began working with Cape Cod Healthcare in 2012

the

BRAND

Cape Cod Healthcare is the leading provider of healthcare services for residents and visitors of Cape Cod. 

With more than 450 physicians, 5,300 employees and 790 volunteers, Cape Cod Healthcare (CCHC) has two acute care hospitals (Cape Cod Hospital and Falmouth Hospital), the Cape’s leading provider of homecare and hospice services, a skilled nursing and rehabilitation facility, an assisted living facility, and numerous health programs.

the

CHALLENGE

Our agency has been partnering with CCHC since 2012.  From our beginning work, our marketing partnership has evolved as CCHC’s business needs evolve.  In 2020, our client asked for help with a project centered on Women’s Health.

 

  • Reintroduce the new brand of Cape Cod Healthcare Women’s Health.
  • Elevate awareness of comprehensive healthcare available to women of all ages and demographics by journey stage.
  • Educate women about aspects of health and establish/maintain a high quality educational platform.
  • Increase volume of patients and reduce the out migration to Plymouth, Boston and Rhode Island for specialty care.
our

SOLUTION & SERVICES

  • TV 
  • Radio 
the

RESULTS

The teams from Pierce-Cote step up in partnership to craft then deliver the story of Cape Cod Healthcare and how we serve our communities.

–Pat Kane